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Department of Mass Communication

DEPARTMENT OF MASS COMMUNICATION

Brief History of the Department of Mass Communication

The Department was established in 1999 by the pioneer Rector of the Polytechnic, Engr. Dr. (Mrs.) Taiwo Adeife Osemehikan while Reverend S.A Adeyemo was appointed as the Acting Head of the Department. The Department admitted the first set of the National Diploma students to its Full Time programme in year 2000 while Part Time programme commenced a year after. Some of the Pioneer Teaching staff members were; Reverend S.A Adeyemo, Dr. J.B Ige, Mr. Oyewole, Dr. Rasaq M. Adisa, Dr. A.O Laaro, Dr. D.B Oloyede, Mr. K.D Bamidele, Mrs. Ogungbamigbe, Mr.Alawode, Dr. Asakpa S.O. Others who joined the department later were, Mr. Bankole T.O, Mr. Olatilo, and Prince Engr. Adekanye Mojeed.

Dr. J.B Ige later became the substantive Head of the Department. The Department of Mass Communication no doubt, has metamorphosed into a vibrant Department in the School of Communication and Information Technology with qualified and experienced academic staff.

Mr. Oyewole A.A succeeded Dr. Ige J.B and the duos have contributed immensely to the growth and development of the Department, especially in the areas of Accreditation of both National Diploma and Higher National Diploma programmes of the Department, Staff Development and Training.

Dr. David Binta Oloyede, was the third substantive head of the Department. He supervised the movement of the Department to the new Department office complex at the main campus of the polytechnic while the Part Time programmes still run at the other campus of the school.

The incumbent Head of Department, Wole Alawode, a seasoned Public Relations personality took the leadership of the Department in the late 2019. He has been able to reposition the Department to be able to stand the challenges of teaching and learning of Mass Communication in this era of media plurality and dynamism. Under his watch the Department has made a move to collaborate with relevant organizations and refocused the Department on practical productions including Research and Development TV, an online video channel world class sensitization campaigns.

At present, management of the Polytechnic has concluded plans to mount training radio station for teaming students in the Department to equip them for practice in the field. The Department now has Radio and Television studios, Public Relations and Adverts studio, News room, Photography Studio and Laboratory and Printing Press.

The management has further assisted the Department by appointing more academic staff members and procurement of studios and laboratories equipment and facilities. There are 18 lecturers, 2 Instructor and four Technologists who teach courses in the fields of Journalism, Public Relations, Advertising, Broadcasting, Publishing, Marketing, New Media (ICTs) among other adjuncts of Mass Communication.

FACILITIES AVAILABLE IN THE DEPARTMENT

Radio studio

Television studio,

Cinematography Arena

Public Relations and Advertising Lab

Adverts studio,

News room,

Photography Studio and Laboratory

Printing Press

 

PROGRAMMES AVAILABLE AND DURATION

s/n

Programme

Duration

a.

Higher National Diploma (HND)

 

2 years

b.

Ordinary National Diploma (OND)

2 years

APPROVED ENTRY REQUIREMENTS FOR THE DEPARTMENT BY ACADEMIC BOARD

Credit passes in English Language, Mathematics and Literature in English are compulsory and any other two subjects from Yoruba/Igbo/Hausa, Commerce/Economics/Government and Biology/Agric. Science; NOT MORE THAN TWO SITTINGS.

CURRICULUM TABLE

ND MASS COMMUNICATION

 

1ST SEMESTER ND I

S/N

COURSE CODE

COURSE TITLE

L

T

P

CU

CH

1

GNS 111

CITIZENSHIP EDUCATION

2

-

-

2

2

2

GNS 101

USE OF ENGLISH I

2

-

-

2

2

3

MAC 111

ENGLIGH FOR MASS COMMUNICATION

2

-

-

2

2

4

MAC 112

FOREIGN LANGUAGE (FRENCH)

2

-

-

2

2

5

MAC 113

BASIC COMPUTER APPLICATION FOR MASS MEDIA (WORD PROCESSING & DESKTOP PUBLISHING)

2

-

1

3

3

6

MAC 114

INTRODUCTION TO MASS COMMUNICATION

3

-

-

3

3

7

MAC 115

INTRODUCTION TO NEWS REPORTING & WRITING

2

-

2

3

4

8

MAC 116

INDIGENOUS LANGUAGE AND AFRICAN COMMUNICATION SYSTEM

2

-

-

2

2

9

MAC 117

INTRODUCTION TO BROADCASTING

2

-

-

2

2

10

MAC119

FUNDAMENTALS OF MARKETING

2

-

-

2

2

 

 

LOCAL CONTENT

 

 

 

 

 

11

MAC 118

HISTORYOF NIGERIAN MASS MEDIA

2

-

-

2

2

2ND SEMESTER ND 1

S/N

COURSE CODE

COURSE TITLE

L

T

P

CU

CH

1

GNS 102

COMMUNICATION IN ENGLISH I

2

-

-

2

2

2

GNS 112

CITIZENSHIP EDUCATION II

2

-

-

2

2

3

MAC 121

ENGLISH FOR MASS MEDIA II

2

-

-

2

2

4

MAC 122

FOREIGN LANGUAGE (FRENCH)

2

-

-

2

2

5

MAC 123

BASIC COMPUTER APPLICATION FOR MASS MEDIA II (ADVANCED DESKTOP PUBLISHING & INTERNET TECHNIQUES)

1

-

2

3

3

6

MAC 124

COMPUTER GRAPHICS FOR MASS MEDIA

2

-

1

3

3

7

MAC 125

INTERMEDIATE NEWS WRITING & REPORTING

2

-

1

3

3

8

MAC 126

PRINCIPLES OF PUBLIC RELATIONS

2

-

-

2

2

9

MAC 127

PRINCIPLES OF ADVERTISING

2

-

-

3

3

10

EED127

INTRODUCTION TO ENTREPRENEURSHIP

2

-

-

2

2

11

MAC 128

BROADCASTING PRODUCTION I

2

-

1

3

3

12

MAC 129

INTRO TO NEW MEDIA

2

-

-

2

2

 

 

1ST SEMESTER ND II

S/N

COURSE CODE

COURSE TITLE

L

T

P

CU

CH

1

GNS 201

USE OF ENGLISH II

2

-

-

2

2

2

GNS 211

INTRODUCTION OF SOCIOLOGY/ PSYCHOLOGY

2

-

-

2

2

3

MAC 211

ENGLISH FOR MASS MEDIA

2

-

-

2

2

4

MAC 212

INTRODUCTION TO MASS COMMUNICATION RESEARCH

2

-

-

2

2

5

MAC 213

COPY EDITING

1

-

2

3

3

6

MAC 214

FEATURE WRITING    

1

 

2

3

3

7

MAC 215

MASS MEDIA AND SOCIETY

2

-

-

2

2

8

MAC 216

MASS COMMUNICATION ETHICS

2

-

-

2

2

9

EED 218

PRACTICE OF ENTREPRENEURSHIP

2

-

-

2

3

10

MAC100

SIWES

-

-

-

2

2

 

 

LOCAL CONTENT

 

 

 

 

 

 

 

 

 

 

 

 

 

11

MAC 217

INTRODUCTION TO PUBLISHING SCIENCE

2

-

-

2

2

 

TOTAL

 

 

 

 

 

 

 

2ND SEMESTER ND II

S/N

COURSE CODE

COURSE TITLE

L

T

P

CU

CH

1

GNS 202

COMMUNICATION IN ENGLISH

2

-

-

2

2

2

GNS 222

ECONOMICS

2

-

-

2

2

3

GNS 225

GEOGRAPHY OF NIGERIA

2

-

-

2

2

4

MAC 222

SPEECH COMMUNICATION

1

 

1

2

2

5

MAC 223

NEWSPAPER AND MAGAZINE PRODUCTION

2

 

1

3

3

6

MAC 224

PHOTOGRAPHY AND PHOTO JOURNALISM

2

 

1

3

3

7

MAC 225

BROADCAST PRODUCTION II

2

 

1

3

3

8

MAC 226

MASS COMMUNICATION LAWS

2

-

-

2

2

9

MAC 227

INVESTIGATION & INTERPRETATIVE REPORTING

2

-

1

3

3

10

MAC 228

MASS MEDIA DEMOCRACY AND GOVERNANCE

2

-

-

2

2

11

MAC 229

PRACTICAL PROJECT

-

-

-

2

-

12.

MAC221

INTRODUCTION TO FILM PRODUCTION

1

-

1

2

2

 

BROADCASTING OPTION

NEW CURRICULUM

HND I FIRST SEMESTER BROADCASTING OPTION

S/N

COURSE CODE

COURSE TITLE

L

T

P

CU

CH

1

GNS 312

SOCIOLOGY OF THE FAMILY

3

-

-

3

3

2

GNS 320

OUTLINE HISTORY OF AFRICA

3

-

-

3

3

3

MAC 311

STATISTIC

3

-

-

3

3

4

MAC 312

COMMUNICATION THEORIES

2

-

-

2

2

5

MAC 313

ADVANCED REPORTING

2

-

1

3

3

6

MAC 314

ADVERTISING, COPY WRITING AND LAYOUT

2

-

1

3

3

7

MAC 315

PUBLIC RELATIONS COPY WRITING

1

-

2

2

3

8

MAC 316

RADIO PRODUCTION TECHNIQUES

1

-

1

2

2

9

MAC 317

CONFLICT REPORTING

1

-

1

2

2

10

MAC 319

SPECIALIZED REPORTING(population communication &HIV issues, child right, Gender issues health communicaion etc.)

1

-

1

2

3

 

HND I SECOND SEMESTER BROADCASTING

S/N

COURSE CODE

COURSE TITLE

L

T

P

CU

CH

1

GNS 321

INTERNATIONAL RELATION

3

-

-

3

3

2

GNS 322

SOCIAL PHILOSOPHY

3

-

-

3

3

3

MAC 321

MASS COMMUNICATION RESEARCH

3

-

-

3

3

4

MAC 322

ENVIRONMENTAL REPORTING

1

-

-

2

2

5

MAC 323

INTERNATIONAL COMMUNICATION

2

-

-

2

2

6

MAC324

INTERPERSONAL COMMUNICATION

2

-

-

2

2

7

MAC 325

WRITING MEDIA CRITIQUE

2

-

-

2

2

8

MAC 326

ADVERTISING CAMPAIGN PLANNING AND EXECUTION

2

-

1

3

3

9

MAC 327

MULTIMEDIA AND ONLINE JOURNALISM I

1

-

1

2

2

10

MAC328

TELEVISION PRODUCTION TECHNIQUES

1

-

2

2

3

11

MAC329

BUSINESS AND FINANCIAL REPORTING

1

-

-

2

2

 

 

PRINT OPTION

HND 1 FIRST SEMESTER

S/N

COURSE CODE

COURSE TITLE

L

T

P

CU

CH

1

GNS 312

SOCIOLOGY OF THE FAMILY

3

-

-

3

3

2

GNS 320

OUTLINE HISTORY OF AFRICA

3

-

-

3

3

3

MAC 311

STATISTIC

3

-

-

3

3

4

MAC 312

COMMUNICATION THEORY

2

-

-

2

2

5

MAC 313

ADVANCED REPORTING

2

-

1

3

3

6

MAC 314

ADVERTISING COPY WRITING AND LAYOUT

3

-

-

3

3

7

MAC 315

PUBLIC RELATIONS COPY WRITING

1

-

2

2

3

8

MAC 317

CONFLICT REPORTING

1

-

1

2

2

9

MAC 318

ADVANCED PHOTOJOURNALISM

2

-

1

3

3

 

 

LOCAL CONTENT

 

 

 

 

 

10

MAC 319

SPECIALIZED REPORTING(population communication &HIV issues, child right, Gender issues health communication etc.)

2

-

-

2

2

 

HND I SECOND SEMESTER PRINT OPTION

S/N

COURSE CODE

COURSE TITLE

L

T

P

CU

CH

1

GNS 321

INTERNATIONAL RELATION

3

-

-

3

3

2

GNS 322

SOCIAL PHILOSOPHY

3

-

-

3

3

3

MAC 321

MASS COMMUNICATION RESEARCH

3

-

-

3

3

4

MAC 322

ENVIRONMENTAL REPORTING

1

-

1

2

2

5

MAC 323

INTERNATIONAL COMMUNICATION

2

-

-

2

2

6

MAC324

INTERPERSONAL COMMUNICATION

2

-

-

2

2

7

MAC 325

WRITING MEDIA CRITIQUE

2

-

-

2

2

8

MAC 326

ADVERTISING CAMPAIGN PLANNING AND EXECUTION

2

-

1

3

3

9

MAC 327

MULTIMEDIA AND ONLINE JOURNALISM I

1

-

1

2

2

10

MAC328

ADVANCED EDITING

1

-

1

2

2

 

 

LOCAL CONTENT

 

 

 

 

 

11

MAC329

BUSINESS AND FINANCIAL REPORTING

1

-

1

2

2

 

BROADCAST OPTION

HND II FIRST SEMESTER

S/N

COURSE CODE

COURSE TITLE

L

T

P

CU

CH

1

MAC 411

REPORTING SCIENCE AND TECHNOLOGY

2

-

-

2

2

2

MAC 412

EDITORIAL WRITING

2

-

-

2

2

3

MAC 413

MEDIA ORGANIZATION AND MANAGEMENT

2

-

-

2

2

4

MAC 414

COMMUNITY JOURNALISM AND BROADCASTING

2

-

1

3

3

5

MAC 415

MULTIMEDIA AND ONLINE JOURNALISM II

1

-

-

2

2

6

MAC 416

RADIO NEWS PRODUCTION

2

-

1

3

3

7

MAC 417

FILM PRODUCTION TECHNIQUES

1

-

2

3

3

8

EED 413

ENTREPRENEURSHIP DEVELOPMENT

3

-

-

3

3

9

MAC 430

DOCUMENTARY PRODUCTION

1

-

1

2

2

10

MAC433

PUBLIC COMMUNICATION (Advanced Public Speaking)

1

-

1

2

2

11

MAC 400

PROFESSIONAL PROJECT

-

-

3

3

3

 HND II SECOND SEMESTER

BROADCAST OPTION

S/N

COURSE CODE

COURSE TITLE

L

T

P

CU

CH

1

MAC 421

MEDIA WRITING, REVIEW AND CRITIQUE

2

-

1

3

3

2

MAC 422

COMMUNICATION AND NATIONAL DEVELOPMENT

2

-

1

3

2

3

MAC 423

PUBLIC RELATIONS CASE STUDIES

2

-

1

3

3

4

MAC 424

ADVERTISING CASE STUDIES

1

-

1

2

2

 

MAC 425

ADVANCED RADIO/TV PRODUCTION

2

-

1

3

3

5

MAC 426

POLITICAL COMMUNICATION

2

-

-

2

2

6

MAC 430

RESEARCH PROJECT

-

-

3

3

-

7

MAC 428

ADVANCED BROADCAST NEWS PRODUCTION

2

-

1

3

3

8

MAC 427

CHILD RIGHT REPORTING

2

-

-

2

2

9

MAC 429

SPORTS REPORTING

2

-

-

2

2

 

PRINTOPTION

HND II FIRST SEMESTER

S/N

COURSE CODE

COURSE TITLE

L

T

P

CU

CH

1

MAC 411

REPORTING SCIENCE AND TECHNOLOGY

2

-

-

2

2

2

MAC 412

EDITORIAL WRITING

2

-

-

2

2

3

MAC 413

MEDIA ORGANIZATION AND MANAGEMENT

2

-

-

2

2

4

MAC 414

COMMUNITY JOURNALISM AND BROADCASTING

2

-

1

3

3

5

MAC 415

MULTIMEDIA AND ONLINE JOURNALISM II

1

-

1

2

2

6

MAC 418

NEWSPAPER PRODUCTION

1

-

2

3

3

7

MAC 419

BOOK PUBLISHING

1

-

1

2

2

8

EED 413

ENTREPRENEURSHIP

3

-

-

3

3

9

MAC 410

OPINION AND CREATIVE WRITING FOR JOURNALISM

1

-

1

2

2

10

MAC433

PUBLIC COMMUNICATION (Advanced Public Speaking)

1

-

1

2

2

11

MAC 400

PROFESSIONAL PROJECT

-

-

3

3

3

HND II SECOND SEMESTER PRINT OPTION

S/N

COURSE CODE

COURSE TITLE

L

T

P

CU

CH

1

MAC 421

MEDIA WRITING, REVIEW AND CRITIQUE

2

-

1

3

3

2

MAC 422

COMMUNICATION AND NATIONAL DEVELOPMENT

2

-

2

3

2

3

MAC 423

PUBLIC RELATIONS CASE STUDIES

2

-

1

3

3

4

MAC 424

ADVERTISING CASE STUDIES

1

-

1

2

2

5

MAC 426

POLITICAL COMMUNICATION

2

-

-

2

2

6

MAC 430

RESEARCH PROJECT

-

-

3

3

-

7

MAC428

MAGAZINE PRODUCTION

1

-

2

3

3

8

MAC 427

CHILD RIGHT REPORTING

2

-

-

2

2

9

MAC 429

SPORTS REPORTING

2

-

-

2

2

STAFF OF THE DEPARTMENT

ACADEMIC STAFF MEMBERS

  1. WOLE ALAWODE (HOD)
  2. DR IGE J.B
  3. MR OYEWOLE A.A
  4. OLOYEDE D.B PhD
  5. MRS OGUNGBAMIGBE O.O
  6. MR BAMIDELE K.D
  7. MR BANKOLE T.O
  8. MR OLOWOOKERE B.O
  9. MR AJIBOLA I.A
  10. MR ESIMOKHA G.A
  11. MRS AIYELABEGAN C.J
  12. MR OLOREDE J.O
  13. MR OKOJI C.T
  14. MR ADETUNJI .S
  15. MR MOMOH .A
  16. MR ZAKARIYAU .I.T
  17. MR ADEGBOYE. R.S
  18. MR ZAKARIYAU .K.M
  19. MR IGE .T.
  20. MRS AHMED S.M
  21. DR. UCHE A. O.
  22. MR. ALUKO T. A.
  23. MRS BADMUS-OLOFINTUYI C Y
  24. MR ALIU UMAR FAROUK
  25. MRS. MEIMUNAT AZEEZ
  26. MR. BABATUNDE ABDULKADRI

NON-TEACHING STAFF

  1. MISS EDO DOROTHY
  2. MRS. ISIAKA K. T.
  3. MR. IBRAHIM L. A.
  4. MR AROWOLO. T.O (PR/ADVERT UNIT)
  5. MR OYEWALE. F.A (PRESS UNIT)
  6. MR YUNUS. A (PRESS UNIT)
  7. MRS OGUNDELE. S.C

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